About

We pride ourselves on our commitment to good design.


01 - ABOUT 8 OUNCES

Founded by Creative Director, Andrew Panella, back in 2012, 8 Ounces began as an idea in a bedroom, grew into a space above a suburban garage, and today is settled into a greenery-filled space in the diverse heart of inner Melbourne. We are now a team of passionate designers and creatives who are dedicated to delivering exceptional design solutions for our clients. 

Our process is simple; we understand that every project is unique and requires a tailored approach. That's why we work closely with our clients throughout the design process, from the initial consultation to the final product delivery.

We work with brands and businesses who love to do more - from entrepreneurial start-ups, to industry leaders looking to re-invigorate their organisations for today.


02 - OUR APPROACH

We are here for you, so taking the time to understand your business is our first priority. Once we have a clear understanding of your needs, we plan, 
conceptualise and develop - involving you throughout the whole process. We believe that by working together, we can create designs that not only look great but also deliver results. We use industry standard tools to design assets that are built for purpose. As the design space develops; so do we.

Our list of services for all business design needs.


01

Branding Development

We work strategically to create your unique brand identity, with the aim to effectively distinguish your company's image, products and services from your competitors. Our development process includes aligning your brand with your business objectives, communicating effectively to your target market and updating or strengthening your brand as necessary.

→ See our branding work


02

Packaging Design

We carefully consider the connection of form, structure, materials, color, imagery, typography, and regulatory information with ancillary design elements to make a product suitable for your marketing strategy, as well as distinctly communicating your consumer product's individual personality.

→ See our packaging work


03

Print Publication

We apply our technical skill and attention to detail to creating a variety of printed assets - from trade flyers, product brochures, business cards, and posters to volumed tender documents for clients striving to grow.  We work alongside the best printers in the business to ensure that the highest possible quality is attained in the publication process. 

→ See printed work


04

Content Creation

Creating content is no easy feat. Creating content that people actually want to consume can be downright challenging. Whether you need help writing articles for your monthly newsletter, or visual assets for your social media, 8 Ounces can help create a sustainable strategy.


→ See content example


05

Web Design

We offer exceptional and innovative web design services that are tailored to meet your unique needs. We strive to create visually stunning and user-friendly websites that effectively communicate your message through an online presence. From a simple, easy to maintain online folio, to an in depth e-commerce website, there is a solution for your business needs.