01 - ABOUT 8 OUNCES
Founded by Creative Director Andrew Panella in 2012, 8 Ounces Studio has grown from a small independent practice into an established Melbourne-based creative studio.
Today, our team works with organisations of all sizes, providing strategic and considered design solutions across bids and tenders, corporate communications, brand development and ongoing design support.
We recognise that every business, project and audience is different. Our approach is collaborative and tailored, working closely with internal teams and stakeholders from initial briefing through to final delivery.
From ambitious start-ups to established industry leaders, we partner with organisations that value clear communication, strong design and a trusted creative relationship.
02 - OUR APPROACH
We work as an extension of your team, providing flexible creative support that responds to the needs of your business. By taking the time to understand your brand, objectives and audience, we can work closely with your internal and external teams from initial concept through to final delivery.
We specialise in transforming complex information into clear, engaging and well-designed content that is easy to navigate and understand. From corporate communications and presentations to bids and tender submissions, every asset is thoughtfully designed, aligned with your brand and built for purpose.
Using industry-standard design and collaboration tools, we make the process simple, reliable and easy to manage, even when timelines are tight.
Specialist tender support, backed by flexible creative expertise.
Download our bid and tender capabilities document below.
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We work strategically to create your unique brand identity, with the aim to effectively distinguish your company's image, products and services from your competitors. Our development process includes aligning your brand with your business objectives, communicating effectively to your target market and updating or strengthening your brand as necessary.
→ See our branding work
Branding Development
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We carefully consider the connection of form, structure, materials, color, imagery, typography, and regulatory information with ancillary design elements to make a product suitable for your marketing strategy, as well as distinctly communicating your consumer product's individual personality.
→ See our packaging work
Packaging Design
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Print Publication
We apply our technical skill and attention to detail to creating a variety of printed assets - from trade flyers, product brochures, business cards, and posters to volumed tender documents for clients striving to grow. We work alongside the best printers in the business to ensure that the highest possible quality is attained in the publication process.
→ See printed work
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Content Creation
Creating content is no easy feat. Creating content that people actually want to consume can be downright challenging. Whether you need help writing articles for your monthly newsletter, or visual assets for your social media, 8 Ounces can help create a sustainable strategy.
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Bid and Tender Design support
We work alongside internal bid teams, tender writers and subject matter experts to transform complex information into clear, engaging and professionally designed submissions. From early document planning through to final production, we provide reliable design support that strengthens your response, maintains brand consistency and helps your submission stand out.